Top 5 Virtual Fitness Programs on iOS in Brazil: Q1 2023 Performance

The first quarter of 2023 saw dynamic performance trends across the top 5 virtual fitness programs on iOS in Brazil. Here's a closer look at how these apps fared in terms of weekly downloads, revenue, and active users.

Strava: Run, Bike, Hike experienced notable fluctuations in weekly revenue, peaking at around $43.6K in late March. Weekly downloads reached a high of 17.2K in early January, while weekly active users showed a slight decline from approximately 175K in late January to around 163.6K by the end of the quarter.

Queima Diária - Treino em Casa had a strong start with weekly revenue reaching $15.3K in early January. However, weekly downloads declined significantly, with a low of just 231 by the end of March. Weekly active users also saw a drop from around 10.3K in late January to approximately 6.7K by the end of the quarter.

Workout Planner Muscle Booster saw a notable spike in weekly revenue in late January, peaking at $14.5K. Weekly downloads also surged to 25.5K during the same period. However, the app's weekly active users decreased from 55.3K in late January to about 5.7K by the end of March.

Zwift: Ride and Run maintained relatively steady weekly revenue, hovering around $6.9K in early March. Despite a low number of downloads throughout the quarter, weekly active users showed a slight increase from 173 in late December to 291 in late January, before declining to 116 by the end of March.

Yoga-Go: Workout & Exercises experienced a mixed quarter with weekly revenue peaking at $9K in early January. The app saw a significant drop in downloads mid-quarter, but a slight recovery was noted in late March with 1.8K downloads. Weekly active users also fluctuated, ending the quarter with about 9.9K active users.

For more detailed insights and data on these apps, visit Sensor Tower.